What is coaching?

Coaching is a process which unlocks a person’s potential to maximise their own performance. As a coach, I’m focused on helping you discover your own potential by asking the right questions, helping you see what you can’t see, challenging your thinking, setting goals and holding you accountable to the actions you need to take.


My coaching packages are 6 x 90 minutes sessions which take place every 4-6 weeks making it a 6+ month relationship. This includes a free coaching intake session where we discuss your background and goals.

Face to face sessions take place in and around Central London in private meeting spaces. Video coaching is also available for international or long distance clients. 

Coaching packages


It depends on your goals for coaching. We'll spend time discussing what’s changed and your progress since the last session. We'll go for a deeper dive on a particular goal or area you want to work on, the current reality, what’s holding you back, what your options are and what actions you want to take. You may be set homework - things to observe and notice to raise your awareness between sessions, further reading or structured tasks which will help reach your goals.

The sessions act as a catalyst for self awareness and new ways of thinking. The real transformation happens in the space in between sessions when you put into practice the new behaviours and actions and see the impact they have on your work and life.

What happens in a coaching session?


A coaching relationship is an investment in yourself. It brings about improvement in your performance, helps you to understand your goals and how to reach them.

It increases your self awareness and openness to personal learning and development. You'll become more able to identify your own solutions to problems and become less frustrated and ‘triggered’ in the moment.

You'll take greater ownership and responsibility for where you are heading. Get fresh perspectives on your personal challenges which will improve your relationships at work and at home. Overall, you’ll understand yourself better, feel more confident and more in control.

What are the benefits of coaching?


What’s the difference between coaching and mentoring?

Coaching and mentoring are similar in that they are a relationship between two people - one who is looking to learn and the other who is supporting the learning process.

The main difference is that a mentor is usually a subject matter expert in the eyes of the mentee. They are experienced, usually older with a track record and are able to accelerate learning by offering insights based on their own experiences.

Coaches work on the basis that the individual always has the answer to their own problems. They might occasionally need help to find the answer and may propose some suggestions, but this is not the central basis of the relationship.

If you want mentoring as part of the coaching relationship then we’ll discuss this upfront as part of the coaching agreement.


Who needs coaching?

Who doesn’t? Everyone can benefit from coaching at any stage of their life or career.

I work with leaders at all levels and in particular founders of creative businesses who recognise a need to change their leadership style as they scale their business.

There’s usually a trigger moment where people decide they need help from a coach. It could be a stepping up to a new role, growth of the business, a loss of confidence or influence or a need for a renewed sense of career direction. 

What’s important is that the person getting coached values and respects the process. They have enough self awareness to know that something they are doing is holding them back and they need and want to change. 


What should you look for when choosing a coach?

Choosing a coach is all about finding someone you connect with personally and trust. For coaching to work, you need to have good chemistry. 

The coach's listening and questioning skills should make you feel that you’re having one of the best conversations about you that you’ve ever had. They should be able to summarise and help you see your problem more clearly. They should be strong enough to challenge you and hold you accountable to what you say you will do. 

If you’re interested in signing up for coaching, we’ll have a free 30 minute call or face to face meeting to establish this chemistry before you sign up.


More questions?